Table 23.  Revenue Results for 40 Market Advisory Programs, Two-Year through Ten-Year Averages, 1995-2004 Crop Years, Commercial Storage Costs
                   
2003-04 2002-04 2001-04 2000-04 1999-04 1998-04 1997-04 1996-04 1995-04
Two-Year Three-Year Four-Year Five-Year Six-Year Seven-Year Eight-Year Nine-Year Ten-Year
Market Advisory Program Average Average Average Average Average Average Average Average Average
---$ per acre (harvest equivalent)---
Ag Alert for Ontario N/A N/A N/A N/A N/A N/A N/A N/A N/A
Ag Financial Strategies 327 303 295 N/A N/A N/A N/A N/A N/A
Ag Market Pro (cash) N/A N/A N/A N/A N/A N/A N/A N/A N/A
Ag Market Pro (hedge) N/A N/A N/A N/A N/A N/A N/A N/A N/A
Ag Profit by Hjort N/A N/A N/A N/A N/A N/A N/A N/A N/A
Ag Review 341 331 323 315 310 307 310 318 315
AgLine by Doane (cash only) 357 334 322 318 314 313 312 319 320
AgLine by Doane (hedge) 357 335 323 319 316 315 N/A N/A N/A
AgResource 407 372 345 352 355 350 343 350 353
Agri-Edge (cash only) N/A N/A N/A N/A N/A N/A N/A N/A N/A
Agri-Edge (hedge) N/A N/A N/A N/A N/A N/A N/A N/A N/A
Agri-Mark N/A N/A N/A N/A N/A N/A N/A N/A N/A
AgriVisor (aggressive cash) 362 343 329 324 320 318 318 325 326
AgriVisor (aggressive hedge) 367 346 332 326 319 316 315 321 322
AgriVisor (basic cash) 362 343 329 323 319 316 315 321 319
AgriVisor (basic hedge) 362 343 328 322 318 314 313 320 319
Allendale (futures only) 333 314 309 309 309 311 314 315 311
Brock (cash-only) 348 337 323 314 313 310 310 317 315
Brock (hedge) 342 331 319 317 316 320 323 325 318
Cash Grain N/A N/A N/A N/A N/A N/A N/A N/A N/A
Co-Mark N/A N/A N/A N/A N/A N/A N/A N/A N/A
Freese-Notis 345 327 313 309 303 304 303 312 312
Grain Field Marketing 345 332 320 N/A N/A N/A N/A N/A N/A
Grain Field Report N/A N/A N/A N/A N/A N/A N/A N/A N/A
Grain Marketing Plus N/A N/A N/A N/A N/A N/A N/A N/A N/A
Harris Weather/Elliott Advisory N/A N/A N/A N/A N/A N/A N/A N/A N/A
North American Ag N/A N/A N/A N/A N/A N/A N/A N/A N/A
Northstar Commodity 356 335 322 N/A N/A N/A N/A N/A N/A
Pro Farmer (cash only) 334 317 309 302 296 296 297 305 307
Pro Farmer (hedge) 333 310 302 296 293 295 297 306 308
Progressive Ag 400 373 363 348 339 331 329 334 N/A
Prosperous Farmer N/A N/A N/A N/A N/A N/A N/A N/A N/A
Risk Management Group (cash only) 328 319 311 310 308 N/A N/A N/A N/A
Risk Management Group (futures & options) 328 322 312 310 307 N/A N/A N/A N/A
Risk Management Group (options only) 331 321 312 309 306 N/A N/A N/A N/A
Stewart-Peterson Advisory Reports 353 329 321 311 309 309 306 312 311
Stewart-Peterson Strictly Cash N/A N/A N/A N/A N/A N/A N/A N/A N/A
Top Farmer Intelligence 341 320 315 317 317 316 313 317 317
Utterback Marketing Services 366 335 322 320 319 322 326 N/A N/A
Zwicker Cycle Letter N/A N/A N/A N/A N/A N/A N/A N/A N/A
  Average 351 332 321 318 315 315 314 320 318
  Minimum 327 303 295 296 293 295 297 305 307
  Maximum 407 373 363 352 355 350 343 350 353
  Range 80 70 69 56 62 55 46 45 46
Market Benchmarks
  24-Month Average 340 321 312 309 307 307 307 314 313
  20-Month Average 342 323 312 307 303 302 303 310 311
Farmer Benchmarks
  USDA  prices 348 331 319 311 307 302 302 308 309
  Market prices 341 325 314 306 302 297 297 303 306
                   
         
Notes:  Net advisory prices and benchmark prices are stated on a harvest equivalent basis. A crop year is a two-year marketing window from September of the year previous to harvest through August of the year after harvest.  N/A denotes "Not Applicable," since the indicated program did not exist or was not evaluated for the given crop year.  The average, minimum, maximum and range are computed across the advisory program averages in the indicated column. As a result, the statistics reflect performance only for those advisory programs active during each of the indicated crop years.   
0.89 0.05
0.33 0.03
-0.04 0.02
-0.04 0.00
0.08 0.02
0.25 0.02
-0.02 0.01
-0.04 0.00
-0.09 0.00
-0.07 0.01
-0.05 0.03
-0.10 0.01
-0.31 0.02
-0.20 0.02
-0.35 0.01
-0.28 0.02
-0.14 0.04
-0.43 0.03
-0.03 0.02
-0.06 0.02
0.298544 0.013025547